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A 4x4 and a small crew beside a giant split boulder in the desert

Joshua Tree, California · Giant Rock · The Spirit of Mango

Work with SpryOriginals · Partnerships · Production

Stories that stick.

A show you've been dreaming about. A brand with a story to tell. A creative vision looking for the right people to bring it to life.

We're an independent entertainment studio creating original work and helping others make theirs. From development through production and distribution, we bring the creativity, experience, and relationships to turn ambitious ideas into stories people actually want to watch.

With direct access to distribution opportunities across cable, broadcast, linear television, and streaming, we can help approved ideas find a path to screens beyond the usual channels.

Let's make something together →

01 · Approach

Good stories go places.

We believe entertainment is one of the most powerful ways to connect people, ideas, and brands. It's why we create our own original shows. It's why we partner with people who have stories worth telling. And it's why we think about the audience long before the cameras start rolling.

  1. Find the story

    Every great project starts with something worth watching. We look for the characters, ideas, perspectives, and experiences that make people lean in and want more.

  2. Know the audience

    Who are we making this for, and why will they care? Understanding the audience helps us make smarter creative decisions and identify the platforms where a story can thrive.

  3. Open the right doors

    Our distribution relationships give approved projects access to opportunities across traditional television and streaming. We identify where a show belongs, what each outlet requires, and how to position it for consideration.

  4. Build the right model

    Some projects are commissioned, some independently funded, and others bring sponsors and partners into the mix. We build an approach that supports the creative vision, distribution strategy, and business objectives.

  5. Give the story a life

    A premiere can be the beginning, not the end. Television, streaming, digital extensions, licensing, and additional seasons can create opportunities to connect with audiences and build lasting value, subject to project rights and agreements.

The crew filming an interview beside an SUV under the palms, the ocean behind

We're filmmakers first, but we also bring something uncommon to the table: direct access to television and streaming distribution opportunities.

For projects that earn the necessary approvals, those relationships can open real pathways to cable, broadcast, linear television, and streaming audiences.

Distribution isn't an afterthought. It's part of the creative conversation from the beginning, helping us develop stories worth watching and make informed decisions about where they can go.

02 · Ways in

There's more than one way to make something great.

Sometimes we bring the idea. Sometimes you do. We work with brands, creators, producers, and agencies who believe in the power of a good story. Some come with a fully developed vision. Others have a spark of an idea and need a partner to figure out what's possible.

Either way, we're here to make the work better, bring the right people together, and see it through.

Find your way in.

For brands, boards and organizationsWays in · 1 of 4
A camera operator and a sound recordist at work on a dusty road under the palms

Your story. A whole new audience.

Every organization has stories worth telling. The challenge is finding a way to tell them that people actually want to watch.

We work with brands, boards, and organizations to develop original entertainment inspired by their people, purpose, and perspective. Together, we find the characters, places, and ideas that can carry a compelling series, then shape the creative, production, and distribution strategy to bring it to life.

Unlike traditional branded content, an approved project can have a path to television and streaming audiences beyond a brand's existing channels. Through our distributor relationships, we can pursue opportunities across cable, broadcast, and streaming platforms, reaching people who might never otherwise encounter your brand.

The goal isn't to make a longer commercial. It's to create entertainment that stands on its own, builds genuine connections, and gives your story somewhere to go.

The Spirit of Mango key art: the host smiling in a mango orchard at sunset, with the show logo

The Spirit of Mango

Created with the National Mango Board. One fruit became a documentary series about the people, places, and cultures it connects.

Explore The Spirit of Mango →
Let's develop a series
For creators and producersWays in · 2 of 4

Your vision. Our shared ambition.

We know what it's like to have an idea you can't stop thinking about. The kind that keeps growing, even when you're not entirely sure how to make it happen.

Bring it to us.

We're storytellers, producers, and distribution partners who love getting in the weeds with a great concept. We can help develop the format, sharpen the creative, assemble the right team, and build a production and funding strategy.

And our partnership doesn't have to end when the edit is finished. With direct access to cable, broadcast, linear television, and streaming distribution opportunities, we can help approved projects pursue a home beyond the traditional independent production route.

Whether you're starting with an idea or looking for a partner to take an existing show further, we bring both the creative experience to make it and the relationships to help get it seen.

Two Spry crew members with cameras talk with a man at a table on a farm, mountains behind

A well-rounded approach.

Sponsor-backed
Have a great concept with opportunities for aligned brand partnerships? Let's explore how sponsors can help bring it to life without compromising the story.
Already funded
Have the resources and need the right team? We bring creative leadership, production experience, and distribution planning to help turn your vision into a finished show.
Idea and funding
Have a concept and the resources to get it moving? Let's develop the format, build the creative approach, and map out the production together.
Distribution only
Already have a completed or funded project? We can explore potential distribution opportunities and help identify where your show might find its audience.

Tell us a little about your idea, where it stands, and what kind of partnership you're looking for. A short logline and overview of funding status are a great start. Please don't send unsolicited scripts.

Tell us about your show
For branded integrationWays in · 3 of 4
Two of the Sweet Homes friends talking by the fire pit at dusk

Be part of the story. Not the interruption.

The best brand partnerships don't ask audiences to stop watching. They give them another reason to care.

The floating white oak staircase in the Sweet Homes house
Sweet Homes key art: the finished lake house lit at dusk under the show logo

We develop original entertainment that creates natural opportunities for brands to become part of the experience. Sometimes it's a product that helps bring a project to life. Sometimes it's a destination, a shared passion, or a partnership that makes the entire story possible.

We look for brands that belong in the worlds we're creating, building thoughtful integrations that respect the audience, serve the story, and create meaningful opportunities for everyone involved.

Because when a brand becomes part of something people love, the connection can go a whole lot further.

Notable partners

  • Big Green Egg
  • HUK
  • Visit Cullman
  • ZLINE
  • Happy Floors
Explore brand partnershipsMeet the Sweet Homes partners
For commercial workWays in · 4 of 4

Big vision. Good people. Great work.

Sometimes you need a creative partner from the very beginning. Other times, you've already got the idea and need a production team that can bring it to life.

We're good with both.

We work alongside brands and agencies to create commercials, branded films, documentary content, and original series. We bring the instincts of filmmakers, the experience of producers, and an understanding of the business objectives behind the work.

We're collaborative by nature, nimble by design, and personally invested in the projects we take on. From the first creative conversation to final delivery, you're working directly with the people responsible for making it happen.

See our work
Coco Gauff hits a forehand in front of painted green, blue and clay court backdrops

Ambassador Program

Baker Tilly

A fishing guide in SMITH sunglasses holds up a barracuda offshore

Hookset

SMITH Optics

03 · How it works

From concept to screen.

There's no one-size-fits-all formula for making great work. Every idea comes with its own challenges, opportunities, and ambitions, and our job is to help find the right path forward, bringing creative thinking and practical production experience together at every stage.

  1. The idea

    Yours, ours, or something we discover together. We start with the story, the ambition, and what we're trying to accomplish.

  2. Creative development

    We find the heart of the idea, shape the format, develop the creative approach, and build a story worth following.

  3. Distribution strategy

    We don't wait until a show is finished to figure out where it belongs. Our distribution relationships allow us to explore television and streaming opportunities during development, helping shape the format, audience strategy, and production requirements around potential outlets. For approved projects, those opportunities can become an actionable path rather than an open-ended search for a buyer.

  4. Funding

    We develop a realistic budget and explore the right financial approach, whether that's direct funding, aligned sponsorships, or a combination of resources.

  5. Production

    We bring the right people, equipment, and creative leadership together to make it happen. From planning and production through editorial and finishing, we're hands-on with the work.

  6. Take flight

    With the necessary approvals and agreements in place, we coordinate delivery and release through applicable distribution partners. Depending on the project, that may include cable, broadcast, linear television, streaming, and digital platforms.

  7. Repeat

    We review agreed results, learn from the audience, and explore opportunities to extend the story, strengthen the partnership, or create something new.

Start the conversation
Two of the Sweet Homes friends on a boat on Smith Lake

04 · On screens

We know how to get stories on screens.

Not just the screens people scroll through. The ones they tune into.

Our distribution relationships create opportunities for approved original programming across traditional television and streaming platforms. We bring that access into the conversation early, connecting creative development with real possibilities for reaching an audience.

Where our shows air and stream

Carriers/Streamers

  • Comcast

  • Spectrum

  • DIRECTV

  • Dish Network

  • Hulu

  • Philo

  • Apple TV

Networks/Channels

  • Destination America

  • Discovery GO

  • HGTV GO

  • Travel Channel GO

  • Discovery Turbo

  • Field & Stream

  • Amazon Prime

05 · Questions

A few good questions.

Who pays for the show?

It depends. Some productions are funded directly by clients or creators, others through sponsorships and partnerships, and some use a mix. We'll explore a model that makes sense for the story, budget, and people involved.

Who owns it?

Ownership and rights depend on the partnership. Some projects are client-owned, others independently produced, and some involve shared ownership or licensing. We establish those details before production.

Where will it air?

Spry has direct access to distribution opportunities across cable, broadcast, linear television, and streaming. We can evaluate potential outlets early in development rather than waiting until a show is finished. Placement depends on concept and outlet approval, agreements, and delivery requirements. Not every project qualifies, but for the right idea we can help turn an opportunity into a defined distribution path.

How long does it take?

A commercial may move from concept to delivery in weeks, while an original series can take months or longer. We'll build a realistic schedule based on creative, budget, scope, and distribution needs.

Do you take scripts?

We're happy to hear about original concepts, formats, and projects in development. Start with a short description or logline and tell us where the project stands. Please don't submit unsolicited scripts.

06 · Get started

Let's make something happen.

Every great collaboration starts somewhere. Sometimes it's a fully formed idea. Sometimes it's a conversation that leads somewhere unexpected.

Tell us what you're thinking, what you're working toward, or what you need help bringing to life. We'll take it from there.

What brings you here?

A short logline and where it stands, including funding, is a great start. Please don't send unsolicited scripts.

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No formal pitch required. Two or three sentences are a great start.

Work with Spry

From Spry

The four friends on the porch above Smith Lake

A Spry Original

Sweet HomesWatch the trailer →From Spry · Premieres Nov 18Sweet HomesWatch the trailer

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